Archive for the ‘Keywords’ Category

My Love/Hate Relationship with Keyword Tracking

Topics: Keywords SEO

I’ve never been a huge fan of keyword tracking, for several reasons: SEOs will obsess about a few head terms, forgetting that the long-tail is equally (if not more) powerful. SEOs will gleeflully point to increased positions on terms, but then this won’t always correlate to increased traffic. SEOs will have nervous breakdowns when positions […]

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Google’s New Keyword Tool Problem #2: There’s No Data To Export Anyway

Topics: Keywords

My last post on Google’s New Keyword Tool detailed how their new tool took twice as long to export data as before. Personally, this was reason alone for me to seriously downgrade its role. But while I was busy ranting about the fact that I couldn’t even export data, there’s also the additional fact that […]

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Google’s New Keyword Tool Problem #1: Exporting Data is Impossible

Topics: Keywords

Last Friday morning I planned to do some keyword research with my old standby: the Google Adwords Keyword Tool. I merrily went off to this bookmarked page below: https://adwords.google.com/select/KeywordToolExternal?forceLegacy=true Only to find that it now redirected to their new and improved Keyword Tool. Merde! We all know that the old Google AdWords Tool had its […]

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